Workshop - Secrets of Film Distribution
Thom Cardwell, Founder and Co-Executive Director, Qflix; Independent Film Consultant
What’s the secret of film distribution? It’s simple—how much marketability does your film have? Does it reflect the genres and times for the selling of your film? Is it a hybrid that breaks the mold? Who’s your audience and how are you going to capture their attention? Distributors worry about these things. They may like the film but have no idea how to market it. Did you make your film for your own satisfaction or for an audience—target one or the masses? If you don’t get a distributor, is self-distribution a realistic alternative? Let’s discuss.